A good website is your most valuable online resource. It is the one place people will find information about you and your services.
The site is also the best place to capture members on your mailing list, which in the long run will be the key to sustainable growth.
Other uses could include landing pages, product
The possibilities are unlimited.
If you have a designer you like already, fabulous.
We can all work together for your success.
Here are my general recommendations for a website.
Website Platform
- I recommend WordPress for the following reasons
. Thousands of responsive designs available.- Easy for more than one person to contribute and edit content.
- Thousands of plugins to extend features.
- Many professionals available to help.
- Many options for hosting.
Main Features
Here are some of the main features leading to success.
- Clean appearance.
- Easy navigation.
Mix of blog posts and static articles. Blog posts work well with your social media campaigns.- Ability to capture leads in a mailing list.
- Landing pages for marketing campaigns.
- Search Engine Optimization (SEO).
- Features specific to your industry and goals.
- Statistics to track visitors.
- Translation (well, you may not need this, but I love being able to instantly present the site in hundreds of languages).
Analysis and Design
We will work through an analysis and design process that includes estimates for all of the steps.
Costs start at $600 for implementation, depending on what you want to do.
Note: The report of the Writing and Marketing Roadmap will provide enough information for you to implement the website yourself if needed.
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